Press Record.

smart Canada home
Mercedes-Benz Canada opens the first smart showroom in North America
October 4, 2004. The first North American smart showroom was officially opened today at Mercedes-Benz Midtown, Mercedes-Benz Canada's newest flagship retail location in Toronto. This important event is the culmination of many months of planning for the launch of the smart brand in Canada, further to Mercedes-Benz Canada's announcement at the Canadian International Auto Show in February 2004 that it would bring the smart brand and smart fortwo coupe and fortwo cabriolet cdi models to the Canadian market in the fall of this year.
The smart Canada dealer network will consist of approximately 40 smart Centres (authorized smart sales and service dealers) that will open between the beginning of October and the end of November. In the first phase, most smart Centres will be designed as "shop-in-shop" concepts and will be integrated into existing Mercedes-Benz dealerships, all of which are strategically and conveniently located across the country.
The smart fortwo coupe cdi starts at $16,500 while the smart fortwo cabriolet cdi will retail from $19,500. Both models will be available for sale as of today in three design lines: pure, pulse and passion. More detailed information about smart in Canada is available at www.thesmart.ca. For images, please visit our media site at www.media.thesmart.ca.